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  Marketing Solutions
At McEinnon & Company, our goal is to help you realize your development needs as efficiently as possible. To get the job done, we do much more than just put our experts to work; our mission is to fulfill your needs, and the only way to do that is to offer as many options as possible, as well as taking the time to thoroughly understand your needs. Only after we’ve created that mutual understanding can we build a bridge towards your goals.
Part of our process is to provide you with the expertise that you simply can’t get in-house. We work to maximize your resources and keep costs down, all while maintaining an open and communicative relationship that caters to your business style and your application needs.    
The McEinnon development process features four steps:
Review
First, we perform a thorough analysis of what your needs are; as we come to understand your goals, we’ll present the many different options for you to tackle your project. From web-based applications to complex database tools, we offer a wide range of competencies and will review the possibilities with you to find the right step. This mutual understanding allows you to see the bigger picture while giving us an insight on creating the best solution for you. It’s the critical map on the path to success.
Explore & Identify
Once we narrow down the options, it’s time to start exploring what really will be the best fit for you. During this step, our team of experts will create a number of prototypes that offer different levels of functionality, capability, and usability. As those designs are refined, we identify key goals for training and implementation, and create a pro-active plan that specifies just how we’re going to deliver exactly what you need and by when.
Create & Refine
Once there is mutual agreement on the best path to take – including the right balance between functionality and usability – our team of engineers and designers dive head-first into the project.. Front-end GUIs are tweaked to ensure a simple, natural flow, and back-end engines are revised until an effective product is ready for your team to test. Every developed project goes through a rigorous QA and testing procedure using our time-tested approach. The result is a reliable, stable application delivered in a timely fashion.
Integration
The product has been delivered, and the only thing that’s left to do is get your team up to speed. We’ll work side-by-side with your staff to prepare the application for all possible system configurations, and we’ll provide training to ensure that people are ready to hit the ground running come launch day.